On the 20th of February in The Daev Plaza Business Centre a business-breakfast called "The Price of Success: How to choose and introduce CRM" took place. The organisers of the event were Mastertrade, Berner & Stafford and Softline Solutions.
The Business-breakfast was addressed by the attending executive and commercial directors, heads of sales and marketing departments, IT-divisions and media, etc.
In the current financial situation the rationale of spending recourses has become the key to survival. All time spent on information searching can be reduced by an equally adequate solution. The advantages of CRM-systems, how the introduction of CRM-systems can save money and its impact on business success — all were covered at this event.
The highlights of this event included topical debates by representatives of companies Berner & Stafford, Softline Solutions and Mastertrade in a round table manner. During these debates attendants got answers to all of their questions.